The FAR AND WIDE KNOWN stinky tofu tastes so delicious that you won’t even miss the taste of meat for three days after tasting the stinky tofu
Although the name of “stinky tofu" is not so popular, but it tastes delicious and unique despite of its ordinary and unfavorable appearance. The stinky tofu has a long history and is a local snack of unique features. It is a kind of old and traditional food. Once you taste it, you can hardly resist it anymore and always want to have some for the enjoyment. The classical slogan that the stinky tofu “smells stinky while tastes savory” is widely known to us all. In the streets and lanes of south Yangtze River region, everyday people can see the following scene going on: a burden, a small oven and boiler with oil, a wooden chopping board, and the oil is boiling and on the board is the bottle of flavoring and bamboo prods. An old man would take out a piece of stinky tofu and put it into the oil pot. With the sound of “cheep” of frying, the stinky tofu would gradually turn golden and appetizing and the savory while also stinky smell would fill the air. Seeing that the pieces of fried stinky tofu are placed on the iron-wire holder dropping oil into the pot, the kids would stare at them and even pop out their eyeballs. The old man would use a small bamboo stick to string some pieces together and smear some red peppery catsup. And then a kid is too impatient to wait any longer and grab the string of stinky tofu. He bites it so quickly that the hot tofu even burns his mouth, but still he looks so happy. A string of stinky tofu would always remind you of your memory, a place, emotions, feelings, mood and a lot of things.
“FAR AND WIDE KNOWN” stinky tofu of Shaoxing is the honorable product of the Gu family. Several generations of Mr. Gu’s family has been running tofu workshops. Mr. Gu starts his tofu career when he was only 17 years old, mainly the business of frying stinky tofu in a small and ancient town of south Yangtze River region and didn’t stop until he was 80 years old. For all the over 60 years, he has exerted his utmost efforts cautiously and conscientiously and continuously studies and try to find out new technics with great concentration on the basis of his private technics handed down from his ancestors. The stinky tofu he makes tastes crisp outside while tender inside, fresh, salty and savory beyond compassion. The unique feature of stinky but savory taste is especially popular. Once you taste it, you can hardly resist it anymore. So there is a popular saying praising the savory stinky tofu that “he FAR AND WIDE KNOWN stinky tofu tastes so delicious that you won’t even miss the taste of meat for three days after tasting the stinky tofu.”
It is true that the cradle of fried stinky tofu is Shaoxing and the most original fried stinky tofu is from the Gu family. On the basis of the technics handed down from ancestors, Gu Weizhong integrates the theories and practices and improves the old and traditional technics in a bold and resolute manner. He replaces the former facilities in the mill and adopts highly efficient production technics; he also sets up the brand of the stinky tofu and sells it in the franchised stores. To enable more consumers across the country to have access to the 60-year long original and traditional “FAR AND WIDE KNOWN” stinky tofu of Shaoxing, we would like to invite friends all over the country to join us as franchisers of the Shaoxing “FAR AND WIDE KNOWN” stinky tofu. Following the business principle of “developing one franchiser, creating one success”, the management principle of “regarding everyone around the country as our friend”, the moral principle of “being human-centered and jointly developing the career”, we sincerely invite men of insights to come to visit our company. We will offer the best services and most perfect marketing plan to jointly create the success of our business. It is our heart-felt and greatest wish that every franchiser of ours can make big money.
The business stories of Gu Weizhong, General Manager of our company, have been repeatedly reported by a few hundred new media agencies, such as the news channel of CCTV, CCTV2, CCTV7, Zhejiang TV station, Shaoxing TV station, Shangyu TV station, Education TV station, Guangdong Satellite TV, Dragon TV, Shandong Satellite TV, People’s Daily, Economic Daily, Workers’ Daily, Farmers’ Daily, Zhejiang Daily, Shaoxing Daily, Shangyu Daily, Hangzhou Daily, Jinhua Daily, Ningbo Daily, Science and Technology Information News, Qianjiang Evening News, Daily News, City Fast News, Everyday Business News, Business Initiation Magazine, Investment and Marketing, Modern Marketing, Investment Guide for Masses, Bosom Friend, New Farmer, Migrant Workers and so on. “FAR AND WIDE KNOWN” stinky tofu has been successively awarded the honors of: China Well-Known Brand, First Choice for Chain Franchiser in Chinese Market, Model Unit of Customers’ Satisfaction in Zhejiang Province, Double Excellence Unit of Quality and Credibility of Public Satisfaction in Zhejiang Province, Member Unit of Zhejiang Chain Business Management Association.
The general manager of the company Mr. Gu Weizhong has been appraised as the Newsmaker of “2007 enriching the people through business pioneering and strengthening the province trough innovations” on Jan 11th, 2008; he was awarded the highest honor for faithfully implementing the spirit of business pioneering and innovations of the 17th CPC National Congress;
In February 2008, Gu Weizhong was awarded the honorable title of “Star of Business Pioneering” by Shangyu Municipal CPC Committee and Shangyu Municipal People’s Government.
In March 2008, Gu Weizhong was elected as the member of the 5th presidium of Shangyu Disabled People’s League and attended the 5th Congress of Shaoxing Disable People’s League.
On Mar 24th, 2008, Xie Weixing-the mayor of Shaoxing city and Shi Jixi-Secretary of the Municipal CPC Committee and other leaders of Shaoxing met with representatives from Shangyu, including Gu Weizhong. They affirmed and praised his innovative and pioneering work and the social benefits and effects and encouraged him to make persistent efforts to gain greater achievements.--reported by Shaoxing News Broadcast
On Mar 25th, 2008, the 5th Congress of Shaoxing Disabled People’s League opened ceremoniously in Shaoxing Theater. Gu Weizhong has attended the congress and the secretary of the municipal CPC committee-Zhang Jinru and mayor Xie Weixing made important speeches. Other leader of Shaoxing city including Gu Qiulin, Shi Jixi, Ruan Shunquan and so on also attended the congress. Zhang Jinru, on behalf of the municipal CPC committee, municipal people’s congress, municipal government and municipal people’s political consultative committee, expressed his warmest congratulations to the convening of the congress. He also pointed out that we shall take the spirit of the 17th CPC National Congress and the Scientific Development Approach as our guidelines, faithfully implement the spirit of General Secretary Hu Jintao in his report delivered at the “17th CPC National Congress” in the future work, be actively engaged in the practices of business pioneering to enrich the people and innovations to strengthen the city and do the best to make new and greater contributions to “Quality and Speed” development of the economy and society of Shaoxing.--reported by Shaoxing News Broadcast.
 
 
 
 
 
 
 
 
 
 
 
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